Is OpenGraph Type Article

Is OpenGraph Type Article checks whether the page’s parsed og:type value is exactly article. RankGear returns 1 only when the type equals article after trimming and case-insensitive comparison, and 0 for every other value — this is a single-value match, not a general measure of OpenGraph quality.

Factor IDRG-MET-011
FamilyMetadata
MeasurementBinary equality (0 / 1)
Measured zoneParsed OpenGraph type

What it measures

This factor reports whether the page’s parsed OpenGraph type is exactly article. The og:type property tells sharing platforms and parsers what kind of object a URL represents — a website, a profile, a video, an article, and so on. Here RankGear isolates a single case: pages that explicitly declare themselves as editorial articles through OpenGraph. It is a present-and-equal signal about how the page has classified itself, not a rating of the metadata as a whole.

How RankGear measures it

RankGear parses the og:type value, trims surrounding whitespace, and compares it case-insensitively with article. The factor returns 1 only when the two are equal; any other value returns 0. Because the comparison is exact, website, profile, video.other, and every other valid OpenGraph type score 0 — the check is for the article value specifically, not for the presence of og:type in general.

What RankGear looks for

<meta property="og:type" content="article">
ValueMeaning
1The parsed og:type equals article (after trimming, case-insensitive).
0The type is website, another valid type, missing, or otherwise not equal to article.

How to optimize it

Use article for genuine editorial content such as news stories, blog posts, and articles, and choose the appropriate type for other page kinds. This factor is best read as an observation about how a page is classified rather than a target to chase: set the type that honestly describes the content. Because the match is exact, confirm the value is written as article with no stray characters, since the parser’s formatting constraints still apply.

Important considerations

  • website and other valid OpenGraph types return 0.
  • This is not a general OpenGraph-quality score — it checks one value only.
  • Parser formatting constraints still apply, so surrounding whitespace and casing are normalized before comparison.
  • Do not mislabel commercial or utility pages as articles to score a 1; the type should describe the real page kind.
  • This is a correlation-based signal that relates to how a page ranks within a measured result set — it is a prioritization observation, not a cause of ranking, and does not on its own make a page rank.

Related factors

Part of the Factors reference · how RankGear measures · glossary.