Has JSON-LD MedicalBusiness reports whether RankGear finds a MedicalBusiness schema type declared in a page’s raw HTML, returning 1 when the string is present and 0 when it is not. It is a pattern match on source text, not a validation of the structured-data graph — so a match can register even where the surrounding JSON-LD is malformed.
| Factor ID | RG-SCJ-142 |
|---|---|
| Family | Structured Data — JSON-LD |
| Measurement | Binary presence (0 / 1) |
| Measured zone | Raw rendered HTML |
What it measures
This factor reports whether RankGear finds an @type value of MedicalBusiness in the page’s raw source. It answers a single yes/no question: does the delivered HTML declare the MedicalBusiness schema type anywhere in its text?
How RankGear measures it
RankGear searches the raw HTML for the token "@type": "MedicalBusiness", allowing flexible whitespace around the colon and optionally permitting a schema: prefix on the type value. Matching is case-insensitive, so differences in capitalization do not change the result. When the pattern is found the factor is 1; otherwise it is 0.
What RankGear looks for
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "MedicalBusiness",
"name": "Riverside Family Practice",
"medicalSpecialty": "PrimaryCare"
}
</script>| Value | Meaning |
|---|---|
| 1 | A MedicalBusiness @type string was found in the raw HTML. |
| 0 | No matching string was found in the raw HTML. |
How to optimize it
Declare MedicalBusiness only for a genuine medical business, and make every property accurate: services, specialties, credentials, location, hours, and contact details. Ensure each value reflects content a user can verify on the page itself. Treat this factor as an observation about what your markup currently declares, not a target to chase — adding the type to a page that is not a medical business, or that cannot back the claim with visible content, does not help and can misrepresent the entity.
Important considerations
- The detector pattern-matches source text rather than parsing and validating a JSON-LD graph, so a 1 confirms the string is present, not that the structured data is well-formed.
- A matching string that sits outside valid JSON-LD — in a comment, an example, or broken markup — can still produce a 1.
- Capitalization differences do not affect detection, because matching is case-insensitive.
- Validate the complete structured data independently with a schema validator; this factor is not a substitute for that check.
- Presence relates to how an entity is described within a measured result set; it is a prioritization signal, not a guarantee of ranking or a cause of it.
Related factors
Part of the Factors reference · how RankGear measures · glossary.