Has JSON-LD MotorcycleDealer reports whether RankGear finds an @type value of MotorcycleDealer in a page’s raw HTML source. It returns 1 when that type string is present and 0 when it is absent — a text-match signal, not proof that the surrounding JSON-LD is valid.
| Factor ID | RG-SCJ-156 |
|---|---|
| Family | Structured Data – JSON-LD |
| Measurement | Binary presence (0 / 1) |
| Measured zone | Raw rendered HTML |
What it measures
This factor reports whether RankGear finds an @type value of MotorcycleDealer in the page’s raw source. It is a presence check for the schema.org MotorcycleDealer type — the vocabulary a genuine motorcycle dealership uses to describe its inventory, brands, services, location, hours, and contact details as machine-readable data. The result is binary: the type string is either found (1) or absent (0).
How RankGear measures it
RankGear searches the raw HTML for the string "@type": "MotorcycleDealer", allowing flexible whitespace around the colon and an optional schema: prefix on the type value. Matching is case-insensitive, so capitalization differences do not change the result. Because it scans source text rather than parsing the JSON-LD graph, any occurrence of the pattern anywhere in the HTML can set the value to 1.
What RankGear looks for
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "MotorcycleDealer"
}
</script>
// also matches: flexible whitespace, optional schema: prefix, case-insensitive
// e.g. "@type":"schema:motorcycledealer"| Value | Meaning |
|---|---|
| 1 | A MotorcycleDealer type string was found in the raw HTML. |
| 0 | No MotorcycleDealer type string was found in the raw HTML. |
How to optimize it
Use MotorcycleDealer only for a real motorcycle dealer, and only when the page carries accurate inventory, services, brands, offers, location, hours, and contact information. Make sure every property reflects content a user can verify on the page itself. Treat this factor as an observation of whether the markup is present, not a number to chase — stamping the type string onto a page that is not actually a dealership misrepresents the entity and does not earn the trust the markup implies.
Important considerations
- The detector pattern-matches source text rather than validating a JSON-LD graph.
- A matching string that sits outside valid JSON-LD can still produce a 1.
- Capitalization differences do not affect detection.
- Validate the complete structured data independently before relying on it.
- Correlation is not causation: this factor tracks how a page relates to others within a measured result set — it is a prioritization signal, not a guarantee that adding the markup will move a page’s ranking.
Related factors
Part of the Factors reference · how RankGear measures · glossary.