Has Affiliate Links – Amazon

Abstract illustration of an Amazon short-link chip matched to a shopping-cart node while a full URL is ignored, in RankGear indigo and coral.

Has Affiliate Links – Amazon checks whether a page carries at least one Amazon amzn.to short link, returning 1 when one is present and 0 when none is. It recognizes only the amzn.to short-link shape — full Amazon product URLs carrying affiliate parameters do not count, and presence alone does not confirm a working affiliate tag.

Factor IDRG-AFF-005
FamilyAffiliate & ads
MeasurementBoolean presence (0 / 1)
Measured zoneRendered, script-free page body

What it measures

This factor indicates whether the page contains Amazon’s recognized amzn.to shortened affiliate-link format. It is a presence check: any single matching short link sets the value to 1, and a page with none returns 0.

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How RankGear measures it

RankGear searches the rendered, script-free page body case-insensitively for HTTP or HTTPS URLs beginning amzn.to/. Full Amazon product URLs with affiliate parameters do not satisfy this specific detector — only the shortened amzn.to shape is matched.

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What RankGear looks for

https://amzn.to/3xYz12A
http://amzn.to/2AbCdEf
<a href="https://amzn.to/3xYz12A">View on Amazon</a>

# does NOT match this detector:
https://www.amazon.com/dp/B0XXXX?tag=example-20
ValueMeaning
1At least one amzn.to/ short link found in the page body.
0No amzn.to/ short link found (including pages that use only full amazon.com product URLs).
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How to optimize it

Treat this as an observation about how a page monetizes, not a target to chase. Use Amazon links only when the products genuinely support the content and comply with program rules. Disclose the affiliate relationship clearly, and keep recommendations accurate and current. Adding amzn.to links purely to move this value does nothing on its own for relevance or quality.

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Important considerations

  • The detector covers only one Amazon URL shape — the amzn.to short link — and ignores full amazon.com product URLs.
  • Presence does not confirm a valid affiliate tag; the short link may resolve without an active tracking ID.
  • Broken or expired short links can still count, because the check is for the URL pattern in the body, not link health.
  • Product relevance and disclosure compliance require manual review; this factor cannot judge either.
  • This is a correlation-based prioritization signal within a measured result set, not a cause of ranking. Having an amzn.to link does not make a page rank, and its absence does not prevent ranking.
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Related factors

Part of the Factors reference · how RankGear measures · glossary.

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