Has Comments

Has Comments is a yes/no signal that reports whether RankGear finds either a Disqus-domain reference or one of several common comment call-to-action phrases in a page’s rendered body. It returns 1 when such a marker is present and 0 when it is not — and because it matches on wording, a page can score 1 even when no comments have ever been published.

Factor IDRG-TEC-003
FamilyTech & platform
MeasurementBoolean presence (0 / 1)
Measured zoneRendered, script-free page body

What it measures

Has Comments indicates whether RankGear finds either a Disqus-domain reference or one of several common comment call-to-action phrases on the page. It is a detection of a signal that a page invites or hosts discussion — not a count of comments and not a verification that a working comment form exists.

How RankGear measures it

RankGear searches the rendered, script-free body case-insensitively for disqus.com or phrases such as “leave a comment,” “post comment,” “comment here,” and “leave a reply,” allowing flexible whitespace between words. A match returns 1 and no match returns 0. The check does not count comments and does not verify that an interactive form is present or functional.

What RankGear looks for

<!-- any one of these markers in the body returns 1 -->
<a href="...disqus.com...">...</a>
<a href="#comments">Leave a comment</a>
<button>Post comment</button>
<h3>Leave a reply</h3>

// case-insensitive match, flexible whitespace:
// disqus.com | leave a comment | post comment
// comment here | leave a reply
ValueMeaning
1A disqus.com reference or a recognized comment call-to-action phrase was found in the rendered, script-free body.
0No such reference or phrase was found (the page uses a different comment system, or none at all).

How to optimize it

Treat this as an observation about the page, not a target to chase. Offer comments only when discussion genuinely benefits the content and the organization can moderate it. Where comments make sense, encourage substantive contributions, control spam, and keep user-generated material accessible and safe. Adding a stock “leave a comment” phrase to score 1 achieves nothing on its own.

Important considerations

  • A call-to-action phrase can score 1 even when the page has no published comments.
  • Pages that use other comment systems — anything that is not Disqus and does not use the recognized phrases — may score 0 despite hosting real discussion.
  • Comments are not required for ranking; many high-performing pages have none.
  • Quality and moderation of discussion matter far more than the mere presence of a comment marker.
  • This is a correlation-level signal within a measured result set, never a guarantee of ranking or a cause of it.

Related factors

Part of the Factors reference · how RankGear measures · glossary.