Variations in the last 100 words

This factor counts how many keyword variations appear in the final 100 qualifying words of a page’s cleaned content. It is an observation about how a page closes, not a target to pad — a higher count tracks with, but does not cause, position within a measured result set.

Factor IDRG-KWD-088
FamilyKeyword Usage & Density
MeasurementVariation occurrence count
Measured zoneLast 100 cleaned word tokens

What it measures

RankGear counts the keyword variations that occur inside the final 100 qualifying words of the cleaned page content. It looks only at the tail of the document — the words a reader reaches last — and reports how often your tracked variations surface there. It is a positional reading of where variations land, not a measure of total keyword usage across the whole page.

How RankGear measures it

RankGear tokenizes the cleaned content with its 3-to-64-character word pattern, selects the last 100 tokens, and sums case-insensitive whole-word variation matches independently over those tokens. Each qualifying token is checked against every tracked variation on its own, so a single word can contribute to the count when it matches a variation exactly. The comparison ignores case and requires a whole-word match rather than a substring.

How to read it

If the tail of your page is…What the count reflects
A natural conclusion or next-steps summaryVariations appear where the topic genuinely closes — the healthy pattern
Sparse or off-topic (e.g. boilerplate footer)A low count that reflects thin topical closure, not a penalty to fix by stuffing
An artificial keyword recapA high count that reads as padding to humans and adds no real value

How to optimize it

Treat this as an observation, not a target. End the page with useful topical closure — a concise conclusion, clear next steps, or a genuine summary — rather than an artificial keyword recap bolted on to raise the number. When the closing content is on-topic and written for the reader, relevant variations tend to appear on their own. Do not stuff the final paragraph to inflate the count.

Important considerations

  • Pages with fewer than 100 tokens use all available tokens, so short pages are measured over their entire cleaned content.
  • Per-token matching favors single-word variations over phrases, because each token is checked independently and multi-word phrases will not register as a whole-word match against one token.
  • Footers may enter the final token window, so repeated site-wide footer text can influence what gets measured at the tail.
  • Source order influences which content is measured, since the last 100 tokens depend on the order content appears in the cleaned document.
  • This is a correlational, positional signal. A higher count relates to how a page ranks within a measured result set; it does not make a page rank or guarantee a position.

Related factors

Part of the Factors reference · how RankGear measures · glossary.