Has JSON-LD Winery reports whether RankGear finds an @type of Winery in a page’s raw HTML source. It returns 1 when that type string is present and 0 when it is not — a text match on the source, not a validation of the underlying JSON-LD graph.
| Factor ID | RG-SCJ-269 |
|---|---|
| Family | Structured Data — JSON-LD |
| Measurement | Binary presence (0 / 1) |
| Measured zone | Raw rendered HTML |
What it measures
This factor reports whether RankGear finds an @type value of Winery in the raw page source. It is a single yes/no signal about the presence of winery structured-data markup — not a measure of how complete, accurate, or valid that markup is.
How RankGear measures it
RankGear searches the raw HTML for the string "@type": "Winery", allowing flexible whitespace around the colon and optionally permitting a schema: prefix on the type value. Matching is case-insensitive, so differences in capitalization do not change the result.
What RankGear looks for
"@type": "Winery"
"@type" : "winery"
"@type":"schema:Winery"| Value | Meaning |
|---|---|
| 1 | A matching Winery type string was found in the raw HTML. |
| 0 | No matching string was found. |
How to optimize it
Use the Winery type only for a genuine winery, and make sure the markup describes the wines, tastings, events, location, hours, reservations, and contact details that a visitor can actually verify on the page. Every property should reflect real, on-page content. Treat this factor as a presence observation rather than a target to game — a matching string on its own does not make the structured data correct.
Important considerations
- The detector pattern-matches source text; it does not parse or validate a JSON-LD graph.
- A matching string that sits outside valid JSON-LD can still return 1.
- Capitalization differences do not affect detection.
- Validate your complete structured data independently with a dedicated schema-validation tool.
- Presence of this markup relates to how pages appear within a measured result set — it is correlated with position, not a guarantee of ranking.
Related factors
Part of the Factors reference · how RankGear measures · glossary.