Has JSON-LD BikeStore reports whether a page’s raw HTML contains an @type value of BikeStore — the Schema.org type for a bicycle retailer. It returns 1 when that marker is present and 0 when it is not. RankGear pattern-matches the text rather than parsing the JSON-LD graph, so a 1 confirms the string exists in source, not that the structured data is valid.
| Factor ID | RG-SCJ-033 |
|---|---|
| Family | Structured data — JSON-LD |
| Measurement | Binary presence (0 / 1) |
| Measured zone | Raw rendered HTML |
What it measures
This factor reports whether RankGear finds an @type value of BikeStore in a page’s raw source. BikeStore is the Schema.org type used to describe a physical or online bicycle retailer, and its presence signals that the page has declared itself as that kind of business through JSON-LD structured data. The check is a simple present-or-absent read of the raw HTML, not an assessment of how complete or correct the surrounding markup is.
How RankGear measures it
RankGear performs a case-insensitive search of the raw HTML for the string "@type": "BikeStore", allowing flexible whitespace around the colon and permitting an optional schema: prefix on the type value. If a match is found anywhere in the source, the factor returns 1; otherwise it returns 0. Capitalization differences do not affect the result.
What RankGear looks for
"@type": "BikeStore"
"@type":"BikeStore"
"@type": "schema:BikeStore"| Value | Meaning |
|---|---|
| 1 | The BikeStore type marker was found in the raw HTML. |
| 0 | No BikeStore type marker was found in the raw HTML. |
How to optimize it
Use BikeStore only for a genuine bicycle retailer, and back it with accurate products, services, location, hours, and contact data that match the visible content of the page. Supply properties that reflect what a visitor actually sees, rather than adding the type to a page it does not describe. Treat a 1 as confirmation that the marker is present, not as proof that the structured data is complete or that it will improve position — the factor relates to markup presence within a measured result set, and does not on its own make a page rank.
Important considerations
- RankGear pattern-matches text rather than parsing or validating the JSON-LD graph, so a 1 confirms only that the string appears in source.
- A matching string that sits outside valid JSON-LD — for example in a comment or an unrelated script — can still produce a 1.
- Capitalization differences do not affect detection.
- Validate the complete structured data independently with a dedicated Schema.org or Rich Results tool.
- Presence of the marker correlates with, but does not cause, ranking outcomes; treat it as one prioritization signal among many.
Related factors
Part of the Factors reference · how RankGear measures · glossary.